Clicks to Bricks: Is an Omnichannel Strategy Right for You?



One of the hottest topics in retail and e-commerce startups right now is the growing number of businesses pursuing omnichannel marketing strategies. Omnichannel, the combination of e-commerce and physical retail, began with e-commerce behemoth Amazon, which began using physical locations as extensions and support systems of e-commerce operations. Others soon followed, including Warby Parker, Shopify and...

Read More

The post Clicks to Bricks: Is an Omnichannel Strategy Right for You? appeared first on StartupNation.